Fashion industry data, brand analytics & trend forecasting
Explore the latest data on h&m — brand profile & analytics. Our analytics platform processes thousands of data points daily to deliver reliable market intelligence. Our methodology combines automated data collection with expert curation to ensure high-quality, reliable information. Each data point is verified against multiple sources before publication.
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| Metric | 2026 | 2025 | Change |
|---|---|---|---|
| Revenue | $22.1B | $21.4B | +3.3% |
| Stores | 4,200 | 4,350 | -3.4% |
| Online Share | 35% | 31% | +4pp |
| Recycled Material | 42% | 35% | +7pp |
| Markets | 78 | 77 | +1 |
Data updated continuously. Last refresh: May 11, 2026 14:30 UTC.